ABA Online Communication Suite

Description

This four-course suite equips banking professionals with essential skills for effective and professional communication across social media and digital support channels. Learners will explore social media etiquette, empathy-driven customer interactions, and channel-specific techniques for delivering customer-centric service. Emphasis is placed on professionalism, conflict resolution, and applying concise, impactful communication strategies in real-time digital environments.

Courses*

• Digital Support Channels
  Designed to assist banking professionals in applying communication channel-specific, customer-centric service techniques to digital customer encounters, with emphasis on applied conflict resolution techniques in social media and chat support.
• Effective Social Media Communication
  Guides you through the types of individual and public social media posts that are appropriate and inappropriate.
• Social Media Etiquette
  Guides you through the rules of social media etiquette. Learn what your postings should and should not say. Compose business-appropriate social media communication.
• Professionalism and Empathy
  In this course, you’ll learn about professionalism and empathy and how they play in direct correlation when we are communicating, talking, and interacting with our customers.